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Strategy

A good strategy aligns your core values and ambitions with actionable steps to growth.

Organizations face immense pressure to continuously evolve and adapt their market approach. Traditional strategic approaches often fall short, constrained by outdated market assumptions and neglecting crucial factors like emerging technologies, brand culture, and emotional connections with customers.

At Awaken Group, we believe that strategy is the embodiment of your aspirations. We collaborate with your team, understanding your unique context to co-create a shared vision for the future.

We explore potential futures, rigorously test assumptions, and identify growth opportunities. We empower you to turn your aspirations into actionable steps, guiding you towards a future where you not only survive, but lead.

How We Can Help

Human-centred Strategy

Co-create the growth, financial and operational strategies together to translate your vision into real impact

Strategic Planning

Design and deploy agile strategic planning operating processes that drive sharp insights and decision-making

Strategic Futures

Visualize, assess, and explore the opportunities, risks and drivers

Operating Model Design

Design your organization to support the effective delivery of your goals and objectives.

Strategic Branding

Craft a compelling brand narrative that resonates with your audience and drives sustainable growth

Our Approach

We do not just consult, we partner. We work closely with your team to understand your unique challenges and goals. Our strategies are designed to be adaptable, evolving alongside your organization and the ever-changing market landscape.

Our human-centered approach fosters deep understanding, leading to a collaborative process that elicits buy-in from your leadership team. We co-create a shared vision, ensuring alignment and ownership of the strategic direction.

Combining data-driven insights with design thinking, we create innovative, practical solutions. We rigorously test decisions, identifying opportunities for value creation, ensuring your strategy is robust and adaptable.

Our Strategy Work

IMD Business School

Creating a Global Growth Strategy for IMD

Development of a new strategy and operational model to achieve IMD’s global ambitions.

Regional Transport and Logistics Company

Transforming Agility at Regional Shipping Company

A streamlined operating model creates a more productive and joyful environment for its people.

Our Insights on Strategy

Beyond the Hype: Building a Human-Centric AI-Powered Organization

Unleashing AI's full potential requires more than just technology - it demands a human-centric approach that empowers people and transforms culture.

Humanizing Strategy for Real Impact

Human-centered strategy: A proven approach to increase engagement, drive execution, and achieve real impact.