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Innovation

Your legacy doesn’t have to be history;
write its next chapter through innovation.

Leading your business can seem like a relentless race, where standing still means falling behind. Your organization has achieved success, but true leadership isn’t about following the status quo—it’s about pioneering change and redefining excellence through innovation.

Perhaps you’ve already tried innovation approaches but haven’t yet unlocked their full potential. Maybe your employees are brimming with innovative ideas, but the current environment stifles them.

At Awaken Group, we recognize your drive to lead and see the untapped potential within your organization.

We’ll empower you to embrace innovation as a core strategy—whether that means disrupting your market or revolutionizing how you operate. Our guidance will help you navigate challenges, seize opportunities, and unleash your full potential for lasting success.

How We Can Help

Innovation Strategy and Ecosystem

Design an innovation strategy that aligns with your business goals, as well as the ecosystem to support it

Culture Building for Innovation

Cultivate a change-embracing, experimental, risk-taking culture

Venture Building

Launch new ventures, revitalize existing business models, and drive sustainable growth

Our Approach

We believe that true innovation is a holistic journey, not just a series of isolated projects. We understand that established companies face unique challenges in fostering a culture of innovation and achieving sustainable growth.

Our human-centric approach dives deep into your organization’s DNA, aligning innovation with your purpose and values. We help you deeply understand and incentivize your leaders to champion change, creating an environment where creativity thrives and risk-taking is rewarded.

We consider every aspect of your innovation ecosystem, from leadership and strategy to culture, systems, and capabilities. Whether launching new ventures, transforming existing businesses, or building an innovation ecosystem, our approach ensures your efforts are not just successful, but sustainable and impactful for years to come.

Our Innovation Work

Housing & Development Board (HDB)

Transforming the Housing Experience in Singapore

A more human-centered approach helps HDB improve their service experience and regain public trust.

Singapore Zoo

Cultivating New Generations of Animal Lovers

A play and education concept sparks the adoption of design thinking & innovation practices at the Singapore Zoo.

Our Insights on Innovation

Beyond the Hype: Building a Human-Centric AI-Powered Organization

Unleashing AI's full potential requires more than just technology - it demands a human-centric approach that empowers people and transforms culture.

Design Thinking 3.0: Transformation Design

Design Thinking has evolved from product design to experience design, and now we're entering the era of Transformation Design - a human-centered approach to creating positive change in individuals, systems, and organizations.