According to Heraclitus, change is the only constant in life. However, most transformation efforts fail as organizations lack the urgency, vision, and proper preparation for progressive change.
From our intensive research and abundant professional experience, we developed our proprietary SPEC’L™ (pronounced ‘special’) Framework to assess your organization’s ability to adapt and grow, as we support the navigation of your change to have a successful transformation journey.
So how can we get ready and intentional about managing the required changes? We have developed a holistic framework we call the SPEC’L Framework to help our clients navigate the complexities of aligning purpose and strategy to people.
It starts with the center – “Purpose.” Is everyone clear on your new vision, values and strategy for your organization? Are you clear on what that is? For example, why do you want to drive more sales? Who do you want to stand for? From here, organizations typically start with recreating the “Environment” which encompasses everything from the physical to the virtual space as well as the systems and processes to support the new strategy. These are the most visible and tangible areas to change and influence. The irony is that the ‘hard’ tangible parts are typically much easier to focus on than the ‘soft’ or ‘heart’ parts of strategy – the people side. From there, organizations often realize that their people are not able to sell more widgets because they lack some hard or soft skills so then there is a focus on “Capabilities” to start training people on the new capabilities required. All of this is a great starting point but insufficient to drive the true change and get the results you desire. The top two areas tend to be the tougher areas as they are harder to measure and intangible. But we realize that in order to truly be SPEC’L, you need the “Story” and “Leadership” to hold everything together.
“Story” is about crafting messages and communicating the changes in a way that resonates with everyone in your organization from staff to managers to partners and investors. It’s about authentic connection of the corporate purpose to the individual person. For example, what does it mean for me personally to drive more sales? Why do I care about that? “Leadership”, which tends to be the hardest part, is about leadership embodying the changes they desire through role modeling it first. It’s about ‘walking the talk.’ If you say you want your staff to be empowered to create a wow experience for customers, do you really empower them in your day-to-day interactions? What do you do when they make a mistake? Leadership is about an expansion of who you are and how you lead to drive the organization forward to truly be…SPEC’L.
Are you ready for the changes you wish to see in your organization? Do you want to be SPEC’L?
Please contact us if you are serious about designing for change within your organization and want to be SPEC’L. We have a 20-point diagnostic that will help you assess where you are to get started on your journey.
Watch this video to learn more about the SPEC’L™ framework from our founder, So-Young Kang.
